Kawasaki Construction Machinery merges with Hitachi Construction Machinery

2 MinutesBy NZ Trucking magazineMay 2, 2019

Specialised wheel loader manufacturer KCM Corporation merged with its parent company, Hitachi Construction Machinery Co. Ltd in April. While KCM has been manufacturing wheel loaders for HCM for a number of years, and both brands have been available in New Zealand, HCM ultimately planned to unify the brands to Hitachi.

Kawasaki wheel loaders will no longer be sold under the Kawasaki brand but will now be sold by CablePrice (NZ) Ltd, a wholly owned subsidiary of HCM, under the Hitachi brand. This will broaden the existing Hitachi wheel loader model line-up.

This change will ensure that customers, committed to the features and benefits of the Kawasaki model line-up, can continue to purchase and operate these machines under the Hitachi brand via CablePrice.

“Kawasaki wheel loaders have had a successful history with Mimico spanning many years, and we look forward to continuing this success,” says CablePrice managing director and COO Pat Ward. “CablePrice will focus on providing customers with a seamless transition, ensuring quality after-sales service is provided through our 18-strong nationwide branch and service network while continuing to grow new wheel loader sales. Under the new scenario, CablePrice have also appointed Mimico as an authorised service agent so that Mimico can continue to service their existing Kawasaki customer base now and into the future”

Mimico general manager Chris Gray said Mimico and CablePrice had shared a strong relationship over many years.

“We are working closely with CablePrice to ensure our customers experience minimal disruption to their businesses. I‘d like to reassure owners of Kawasaki wheel loaders that they will continue to receive ongoing support for their machines now and for many years to come. We will be visiting these customers to explain how this situation affects them over the next month.”