Michelin is adding Radio Frequency Identification (RFID) technology to its commercial truck tyres and retreads, a move that will allow fleets to more efficiently manage their maintenance and assets.

During Michelin‘s Movin‘On sustainable mobility event in Montreal this week, head of Group Michelin Truck Serge Lafon said better, safer and cleaner mobility has been a trend within in the trucking industry for some time, but improvements still needed to be made.

In terms of noise, he said more regulations are likely in the future, and in an effort to address the regulatory and fleet demands of truck tyres, Michelin had incorporated RFID tags in its tyres.

Lafon said the company added RFID in its technology centre about 10 years ago and just recently launched it. This year, one tyre out of two will be produced and sold with an RFID chip. Almost all tyres sold in North America this year will be sold with chips, and about more than 90% in Europe.

Michelin Americas Truck Tires division COO Ralph Dimenna said Michelin was the first manufacturer to integrate the technology into its commercial truck tyre portfolio.

“Technology is transforming the trucking industry and Michelin is leading this effort to improve fleet performance and bottom line,” he said. “We continue drive innovation for fleets by integrating technology and enhancements to our services that add significant value to our fleet customers‘ business.”