E-mobility specialist Quantron AG has announced its plans to become an OEM for zero-emission vehicles.

To strengthen the identity of the products and the Quantron brand, the company is bringing Italian car designer and design strategy consultant Fabio Filippini and Spanish design and innovation consultancy Mormedion on board.

“The aim of the ‘Quantron vision 2025’ project is to build a strong brand DNA by creating a unique Quantron look and feel,” the company says.

“Vehicle design not only has an aesthetic function, but also has a major impact on aerodynamics and thus on the vehicle’s energy consumption.”

The Quantron vision 2025 project begins with a design for Quantron’s 12-meter bus, which will be launched in the near future. A Quantron design for a light truck and a heavy U.S. truck are also in the planning stages.

“Quantron AG has the vision to become a global leader in zero-emission global transportation services and products,” said Michael Perschke, CEO of Quantron AG.

“Therefore the unique touch and feel of the design has to be in sync with the brand DNA of Quantron, which stands for clean technology and zero-emission. There is no better team to give Quantron a global identity than Fabio Filippini and Moreno.

“Our ambition has to be that by 2025 latest, our sustainability focussed customers will recognise a Quantron product at first site, clean, sophisticated, high tech and representing the future of sustainable transportation.”